Wednesday, May 6, 2015

PRESS KIT FOR ALIAL FITAL


Alial Fital
American Made Fashion Forward Menswear 
by Gibran Hamdan
Website: http://www.alialfital.com
Twitter & Instagram: @alialfital
Contact: gibran@alialfital.com

 A LEADER IN THE STAND APART MOVEMENT.



AF MISSION STATEMENT
The Alial Fital (AF) Stand Apart Movement is a success every time a gentleman thinks about his personal style choices, decides how to move forward as he puts his wardrobe together, and doesn’t care what anyone else thinks.


Style of a dress shirt, comfort of a polo.

AF STORY

FORMER NFL QUARTERBACK TURNED FASHION DESIGNER

Alial Fital C.E.O. Gibran Hamdan’s transition from NFL quarterback to fashion designer emerged out of his passion for Design, Art and Creativity. In 2010, he reinvented himself after a 6-year career as an NFL Quarterback for the Seahawks, Dolphins, 49ers, Buffalo Bills, Redskins, L.A. Avengers and the NFL Europe where he earned Most Valuable Player honors. The Seattle-based Hamdan taught himself to make patterns and sew “stand apart” polos for his own use. When his friends began requesting them...a new career was born.



Limited editions of each design are what make Hamdan an “artisanal fashion designer” who designs for the gentleman who wants to stand apart in his fashion statement.

As a strong advocate for family values, Hamdan welcomes customers as family and occasionally features his son in the AF Style Journal on the AF website.


AF FACTS
“Alial Fital” are the names of Hamdan’s parents, Laila and Latif, spelled backwards. Pronounced Ah-lee-all Fit-ahl.

Seattle Showroom



Unique polo shirts and outerwear (pants, jackets, caps).
Limited editions (100 of each design).

Proud Sponsor of PGA Tour Pros: Bo Van Pelt and Jim Renner.

Bo Van Pelt



Jim Renner
STYLES (See Website for full details.)
High-Style Polo Shirts inspired by PGA Tournaments, Pop Art, Wimbledon, Kentucky Derby and anything else that snags Gibran Hamdan’s design inspiration. 
Also on board: Comfortable fashion forward pants and jackets.



POLO FABRIC
Performance Blend Base Layer: Moisture Wicking and UV Protectant.
Fashion Forward Blend: Polycotton/Spandex base layer



Buy an Alial Fital, receive a handwritten thank-you note.




REVIEWS    +700 on AF website

I’ve always respected Greg Hamdan’s approach to customer service, loyalty and transparency. These important details have helped Alial Fital to stand apart in the crowded golf apparel market.
Golf Threads Blog

Alial Fital proves that the US Olympics clothing could have been made in the USA at a high caliber that competes and probably surpasses internationally built clothing.—My Golf Spy Website (“The Ultimate Splurge for 2012”)

Boasts a fit so good that even the big and/or tall won't have to think twice before raising their arms.—Thrillist (“Sporty Shirting That’s Not Second String”)

The Alial Fital shirts fit perfect to my build, not too snug or too loose and the comfort level perfect. I got quite a few compliments!—GolfCity Review


MEDIA 
ALIAL FITAL YOUTUBE CHANNEL




PRESS
PGA.com
Golf Digest
Golf Threads
Golf Fashion Weekly
Mpls St.Paul MagazineAli Shop
Chapeau Noir Golf
Mpls Star Tribune
Thrillist
Edina Magazine
Twin Cities Business Magazine
Metro Magazine
Golfweek Magazine
Where Magazine
BBC Record

TV


New Day Northwest - KING 5 (Seattle)

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RECENT PRESS RELEASES


Golf Threads Interview: Alial Fital’s "Artisanal Fashion Designer" 
Gibran Hamdan: "I Want to be True to Myself"

Seattle, WA, April 29, 2015 --(PR.com)-- This week's Golf Threads blog features an in-depth interview by blogger and fan, Greg Monteforte, with designer Gibran Hamdan whose men’s line, Alial Fital (AF), offers a “limited edition” 2015 Masters-Inspired polo collection to honor the PGA Augusta Masters Tournament throughout the month of April.

Monteforte caught the busy Seattle designer in the midst of planning upcoming collections inspired by Wimbledon, the Kentucky Derby and the 2015 U.S. Open at Chambers Bay near Tacoma, Wash. Only 100 shirts will be made for each collection.

In 2013, Monteforte named AF Ambassador Bo Van Pelt to his “10 Best Dressed Golfers” list in his “Style Insider” column for PGATour.com—noting the pro golfer “always looks crisp, elegant and stylish in Alial Fital...”

The Golf Threads full pictorial interview can be found on the GT blog at:
 Golf Threads Interview with Gibran Hamdan

Title: Alial Fital & Gibran Hamdan: Standing Apart

Here are some highlights:

GolfThreads (GT): How does an NFL quarterback transition to a fashion designer?
Gibran Hamdan (GH): I am creative and drawn to the artistic side of things. One thing I am most proud of, five years into Alial Fital, most people I meet don’t know that I ever played in the NFL. I’m known for doing something else well that brings me joy.

GT: What benefits will customers see in American made apparel?

GH: It allows me to design in smaller batches. The result is the freedom to produce more unique styles. Customers love that only 100 people in the world will ever own one of our limited edition designs. And I can guarantee that a 12-year old is not sewing them in a sweatshop.

GT: At a time when professionals and amateurs alike are turning to day-glow colors and aggressive patterns in an effort to stand out, you’ve started the Stand Apart Movement. What’s the difference between standing out and standing apart?

GH: Our Stand Apart movement is less about the brand, and more about our fans and customers. It aims to have men confidently and independently decide what they want to wear. If that’s wearing Alial Fital, then great—if not, that’s fine too. It’s not about control, marketing, or the bottom line. I want to be an authentic person who is true to myself. And I want to drive anyone who sees our brand to be authentic to themselves and their own style. It’s about conveying that message.

GT: What’s the profile of an Alial Fital customer?

GH: The desire to search for the Unique identifies our loyal Ambassador.

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